International Initiatives

What can the past teach us about the future? This question lies at the heart of the Long Run Institute (LRI), co-founded in 2018 by SIERC CEO Dr. Laurence B. Mussio, Prof. John Turner, and Dr. Michael Aldous of Queen’s University Belfast. The Institute brings together leading scholars, business leaders, and policymakers to gain insight into critical contemporary issues through the lens of forces that shape economies, organizations, and societies over time.

Alongside Director Dr. Judy Z. Stephenson of University College London, the founders champion a simple yet powerful idea: leaders who understand historical patterns are better equipped to navigate uncertainty, seize opportunities, and address complex challenges.

Through high-impact events and interdisciplinary dialogue, the LRI bridges academic research and real-world decision-making. By drawing connections between past transformations and contemporary issues, it helps participants uncover fresh perspectives and develop more informed approaches to the future.

Since 2018, SIERC CEO Dr. Laurence B. Mussio (Canada) and Managing Director of the Gesellschaft für Unternehmensgeschichte GmbH (GUG) Dr. Andrea Schneider-Braunberger (Germany) have worked collaboratively through a strategic alliance framework. The collaboration establishes the sharing of resources and research capabilities to deliver customized analyses of firms based on their specific long-term experience.

Dr. Mussio noted recently that “uncovering the evidence-based narrative of episodes and experiences in an organization’s past can lead to surprising insights for contemporary decision makers.”

Dr. Schneider added that “our strategic alliance with SIERC provides us with an excellent opportunity to provide prospective clients with unique and complementary services to the ones already offered by GUG. So far, we have operated within our expertise as historians. With SIERC, we can now offer professional development based on insights from the historical record.”